Case Study

William Hill Case Study

212% Increase PPC ROAS Our Solution William Hill operates in the most competitive and expensive industry you can imagine – iGaming. After initially contacting us for a conversion
December 18, 2022 1 min read by Jacky

212% Increase PPC ROAS

Our Solution

William Hill operates in the most competitive and expensive industry you can imagine – iGaming. After initially contacting us for a conversion rate optimization project, we were later tasked with dramatically improving their PPC campaigns, which were spiralling out of control.

Low CPC

A reduction in cost per click (CPC) with a Quality Score based approach

Increase Visibility

An increase in visibility above the fold for their top keyword targets

Record Increase in Return

212% increase in Return on Ad Spend (ROAS) vs the previous year

Ready to get started?

All it takes is one email…

SEO Audit

Ready to turn organic search into your best channel?

Book a free audit. We’ll show you the gaps, the opportunities, and exactly what we’d fix first.